Digital PlumbingSelect and Setup Platforms - HubSpot, Salesforce, Google MCC, Google Tag Manager. remarketing tags, conversion tracking and Google Analytics. Integrate with best in class CMS services.
Set GoalsDefine your goals and mission. Choose a metric each for funnel stage: audience, engagement, and conversion. Set overall budget and percentage allocation for each funnel stage.
Attract With ContentPublish content at each stage of your funnel. Use effective videos. Secure client endorsements. Create personas for top constituents. Post engaging useful content across all channels.
Drive EngagementUse CTAs, forms, and lead flows to capture the information of prospects visiting your site. Create brand loyalty by targeting specific audiences with content and/or ads. Design automated offer funnels that convert leads into customers.
DelightUse marketing automation to deliver the right information to the right person at the right time. Align your sales and service teams to create meaningful conversations with customers. Create memorable content your prospects and customers can share and promote.
OptimizeUse / create "optimized and automated ad strategies". A/B Testing for email and ad campaigns. Create new saved target audiences based on interests that convert. Test and leverage automated ad conversion bidding. Set up dashboards and reports.
- Determine Product/Market Fit
- Choose a Traffic Source
- Offer a Lead Magnet
- Offer a Tripwire
- Filter & Remarket
- Offer a Profit Maximizer
- Create the Return Path
- Use Best of Breed AI & Machine Learning MarTech
BEST PRACTICE GROWTH HACKING
Our best practice growth hacking processes include Facebook and Google Adwords paid traffic, Inbound / Content Marketing, and CRM-based Funnel Marketing based on Customer Value Optimization.
Advanced MarTech Platforms
ConnecteMarkets staff actually do this stuff. We have direct implementation and user experience with all recommended MarTech platforms and software including CRM, Marketing Automation, Paid Advertising Campaign Management, Competitive Research, Landing Page Builders / Optimization, Machine Learning and Analytics.
MARKETING & INFO TECH EXPERIENCE
The ConnectedMarkets team includes staff with extensive growth hacking, digital marketing and information technology experience. This includes everything from website design and development, to content marketing to to paid advertising, to landing page design, and conversion optimization testing. Everyone on the team has hands on experience and proven track records.
Organic search has been critical to bringing qualified traffic to our site. ConnectedMarkets has been extremely helpful in developing this important business growth strategy.
It’s simple really, ConnectedMarkets delivers the goods. Growth in online leads and customers.
Data-based Growth Hacking is what it's all about. ConnectedMarkets helps us think out of the box and get results.
ConnectedMarkets has made a real difference in our business growth: increased organic traffic, launching our first SEM campaigns and helping with planning and performance testing for our first mobile friendly store based on the Magento Ecommerce platform.