Digital PlumbingSet Up Facebook Business Manager, Google MCC, Google Tag Manager. Install Facebook pixel and Google remarketing tags. Set up conversion tracking and Google Analytics.
GoalsDefine your goals and mission. Choose a metric each for funnel stage: audience, engagement, and conversion. Set overall budget and percentage allocation for each funnel stage.
ContentPublish content at each stage of your funnel. Use effective videos. Target third-party endorsements. Create personas for top constituents. Post at least once per day on Facebook.
TargetingUse email lists for Facebook custom audiences. Create saved target audiences. Create lookalike audience for conversions you track. Create ad performance dashboards.
Create AdsBoost recent Facebook posts using saved audiences. Set up remarketing ads via Google and Facebook. Set up email and search remarketing. Create media inception ads.
OptimizationUse “create similar ad” strategy for Adwords. Create new saved target audiences based on interests that convert. Test and leverage website conversion bidding. Set up dashboards.
BEST PRACTICE GROWTH HACKING
Our best practice growth hacking processes include Facebook and Google Adwords paid traffic, Inbound / Content Marketing, and CRM-based Funnel Marketing based on Customer Value Optimization.
Advanced MarTech Platforms
ConnecteMarkets staff actually do this stuff. We have direct implementation and user experience with all recommended MarTech platforms and software including CRM, Marketing Automation, Paid Advertising Campaign Management, Competitive Research, Landing Page Builders / Optimization, Machine Learning and Analytics.
MARKETING & INFO TECH EXPERIENCE
The ConnectedMarkets team includes staff with extensive growth hacking, digital marketing and information technology experience. This includes everything from website design and development, to content marketing to to paid advertising, to landing page design, and conversion optimization testing. Everyone on the team has hands on experience and proven track records.
Organic search has been critical to bringing qualified traffic to our site. ConnectedMarkets has been extremely helpful in developing this important business growth strategy.
It’s simple really, ConnectedMarkets delivers the goods. Growth in online leads and customers.
Data-based Growth Hacking is what it's all about. ConnectedMarkets helps us think out of the box and get results.
ConnectedMarkets has made a real difference in our business growth: increased organic traffic, launching our first SEM campaigns and helping with planning and performance testing for our first mobile friendly store based on the Magento Ecommerce platform.