COMPETITIVE ANALYSIS AND KEYWORD RESEARCH
Additionally, our website SEO audit report will include a review of over 20 on-page ranking factors and provide a review of the quality of your existing external link structure. Also, an assessment of the top ranking factors for your website will be presented as an MS Excel report.
CONTENT MARKETING, PROMOTION & SOCIAL MEDIA AUDIT
TECHNICAL SEO AUDIT
ADDITIONAL WEBSITE AUDIT, SEO, AND COMPETITIVE ANALYSIS TOOLS
For start-ups to mid-sized businesses we typically use the SSEMRush, Screaming Frog SEO Spider, and Moz Pro. These Web Apps provide sharable easy-to-use SEO tracking software that is the perfect complement to Connected Markets SEO services.
For larger brands and clients with extensive content/publishing operations, we recommend and use the BrightEdge Enterprise SEO Platform.
During our audits and competitive analysis engagements, we find one website / SEO audit / Competitive Analysis tool does not fit all situations. Therefore, in addition to SEMRush, Moz Pro, and BrightEdge, we typically use additional tools including SPYFu, Alexa, Compete, QuickSprout, SimilarWeb, Siteliner, SocialMention, and Buzzsumo.
For audit engagements, we require access to our clients’ Google Analytics, Google Tag Manager, and Google Search Console accounts.