Website Audit Services – Pin-point every technical, content, and AI-search barrier—then walk away with a prioritized roadmap that lifts traffic, trust, and revenue.
Why a 360° Audit Is Non-Negotiable in 2025
| 2025 Reality | Impact on Your Site |
|---|---|
| Google’s AI Overviews & Chat-based engines surface entity-rich answers, not just links. | Pages without complete schema and GEO-friendly FAQs get skipped. |
| Core Web Vitals 3.0 now factor Interaction to Next Paint (INP) into rankings. | Slow scripts and unoptimized LCP elements can tank qualified traffic. |
| Search-generated experience (SGE) snippets pull structured data directly. | Missing or malformed schema means missed visibility in AI snapshots. |
| Privacy & accessibility regulations (GDPR, CCPA, ADA updates) tighten. | Non-compliant sites face fines, lawsuits, and search suppression. |
Audit Components (What We Check)
Technical SEO & Crawl Health
Indexation, robots, canonical, XML & HTML sitemaps
Core Web Vitals (INP, LCP, CLS) & mobile friendliness
GEO (Generative Engine Optimization) Audit
Entity coverage & topical authority scoring
FAQ/How-To/PAA alignment for AI answer engines
Structured Data & Schema Audit
Detection of Service, Product, FAQPage, Breadcrumb, VideoObject, etc.
Validation errors & opportunities for rich-result eligibility
Content & EEAT Review
Expertise signals, author profiles, freshness, duplicate detection
UX & Conversion Path Analysis
Page experience flows, navigation gaps, CRO quick wins
Security, Privacy & Accessibility Scan
SSL, mixed-content, GDPR/CCPA disclosures, WCAG 2.2 compliance
Four-Step Engagement Framework
| Phase | Week | What You Get |
|---|---|---|
| Discover | 1 | Kick-off call, data access setup & goal alignment |
| Diagnose | 2-3 | Full crawl, speed tests, schema extraction, GEO entity mapping |
| Prioritize | 4 | Action matrix: High, Medium, Low impact × effort + ROI estimates |
| Roadmap Delivery | 5 | 50-page PDF + interactive dashboard walk-through (recorded) |
Key Deliverables
Executive summary & Top 10 quick-strikes
Technical SEO issue list (export-ready for dev Jira board)
GEO Entity Gap report w/ recommended FAQ & pillar topics
JSON-LD schema fix sheet (+ copy-paste snippets)
Core Web Vitals lab & field data with remediation guide
CRO & UX heatmap insights (optional session-replay add-on)
Typical Impact (Last 6 Months, Median Client)
+38 % organic sessions within 90 days (after fixes)
2× increase in AI answer citations (Perplexity & Google AIO)
-27 % drop in bounce rate from LCP/INP improvements
+19 % conversion rate after CRO quick-wins implementation
FAQs
What’s different about a 2025 website audit?
We analyze not just technical SEO but also AI-search readiness—entities, schema, and conversational FAQ coverage that feed Google AI Overviews, Perplexity, and Bing Copilot.Do you implement the fixes or just identify them?
You choose: hand the roadmap to your dev team, or add our optional “Rapid-Fix Sprint” where we implement high-impact items (schema, speed, on-page GEO) in 30 days.How long does the audit take?
Standard turnaround is 5 weeks from kickoff to roadmap delivery; expedited 2-week audits are available for urgent launches.Will the audit affect my live site?
No. All scans are read-only. Any test environments we spin up live behind password protection.What tools do you use?
Screaming Frog, Sitebulb, GTmetrix, SearchAtlas Schema Inspector, RankScale.ai (GEO), and proprietary entity-gap scripts—combined with human analysis by senior strategists.
Next Steps
Ready to uncover your hidden growth blockers?
Schedule a 15-minute discovery call.
Receive a proposal & scope within 24 hours.
Kick off your 360° Website Audit the following week.
Book My Audit Call
Our optional Content Marketing & Promotion Audit now evaluates how effectively your brand shows up across today’s AI-driven discovery channels—not just classic social networks.
What We Review
AI-First Publishing Workflows
Editorial calendars, prompt libraries, human-in-the-loop guardrails
Alignment with Generative Engine Optimization (GEO) best practices
Multiformat Channel Presence
Blogs, LinkedIn Newsletters, X (Twitter), Threads, and niche forums
Short-form & long-form video (YouTube, Shorts, TikTok, Reels)
Podcast syndication and video-pod hybrids
Social Amplification Stack
Scheduling & repurposing tools (Buffer, Hootsuite, Repurpose.io)
Employee-advocacy and influencer-collaboration workflows
Community & Conversation Health
Comment velocity, sentiment trends, and brand-voice consistency
Value-add engagement in user groups, Discord/Slack communities, and sub-Reddits
Earned-Media & Digital PR
Press-release cadence, HARO/Help a B2B Reporter outreach, and thought-leadership placement
Video & Visual SEO
YouTube channel optimization (metadata, chapters, Clip schema)
AI-generated subtitles, multi-language dubbing, and smart thumbnails
Distribution playbook for top-40 video platforms & OTT apps
What You Receive
Best-Practice Playbook (PDF) – action items ranked by effort vs. impact
Content Opportunity Scorecard (Excel/Sheets) – gaps, quick wins, and GEO entity targets
Social & Video Optimization Checklist – platform-specific settings, cadence, and KPI benchmarks
External Link & Authority Report – quality audit of current backlinks, plus 10 authority-building targets
On-Page Ranking-Factor Matrix – > 20 technical and content factors graded with remediation notes
Outcome: A clear roadmap to publish unique, expert-driven content, join the right conversations, and attract on-topic traffic, one-way links, and AI-answer visibility—fueling trust, brand equity, and revenue growth in 2025.
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